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Driving behaviour change, powered by science

DriverMetrics® is the world’s number one behavioural driver safety programme


Trusted by companies of all sizes around the world including

The all-in-one fleet risk management platform

Driver behaviour is the biggest contributing factor in 95% of road incidents — here is how we transform it

1. Identify risks

Our unique online assessment, the Driver Risk Index, identifies which of your drivers possess the behavioural tendencies that cause crashes

2. Review the data

Review the results of your drivers’ assessments at the press of a button to gain actionable driver risk reduction insights

3. Take action

Utilise our scientifically validated suite of behavioural change interventions which include e-learning, workshops and coaching

The Science of Safety

The core research underpinning the DriverMetrics® is the Driver Risk Index™ (DRI) — the world’s most scientifically validated tool for assessing driver risk. The DRI is predictive of crash involvement, responses to hazards, vehicle positioning and speed. It was developed by Dr Lisa Dorn at Cranfield University, the globally-renowned research and innovation institution, and encapsulates over 30 years of research into driver behaviour.

  • "We have seen an effective accident reduction of 21%"

    Gareth Morgan, Head of Driver Training, South Wales Police

  • "The Driver Risk Index is a key element of our global Defensive Driving Training programme for our staff"

    Melissa Leonard, Global Defensive Driving Project Manager, Shell

  • "DriverMetrics® solution forms a major part of our risk reduction strategy as we seek to reduce the situational and behavioural risks to our drivers"

    Astrid van der Burgt, National Road Risk Manager, Kuehne + Nagel

  • “We have seen a 50% reduction in the rate of accidents resulting in injuries”

    Adam Mallalieu, Group VP Safety, Unilever

Featured Case Study

Greyhound see 69% reduction in collisions through using DriverMetrics®


Latest from the DriverMetrics Magazine

  • Cars Dr Lisa Dorn
    • Dr Lisa Dorn
    • 23 Sep 16
    The answer to the most frustrating question facing fleet managers

    There aren’t many questions that are a greater source of frustration for fleet managers than this one: How do I get my drivers to comply with safe driving policies and procedures? It’s a constant battle. To win this battle, the approach managers usually take is to focus on in-vehicle, skills-based training, i.e. ensuring drivers are […]

  • shutterstock_75885046 Dr Lisa Dorn
    • Dr Lisa Dorn
    • 14 Sep 16
    10 Habits of the Most Successful Fleet Safety Managers

      What’s the secret to maintaining a good driver safety record within your organisation? Research shows that the answer can be summed up in one word: Culture. — By “culture”, I mean the way in which safety is guided and managed in the workplace. Companies with a positive safety culture are characterised by a commitment […]

  • Plan Dr Lisa Dorn
    • Dr Lisa Dorn
    • 26 Aug 16
    The 2-step plan to prevent your drivers rejecting your telematics system

    Here’s something that all experienced fleet managers know deep down to be true, and less experienced managers soon find out: The biggest factor in determining how well a new fleet safety product/service will work for your organisation has nothing to do with price. It’s nothing to do with how shiny the equipment or software is. […]

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