DriverMetrics® Responds to UK Road Safety Statistics

DriverMetrics®, the multi-award winning provider of global driver safety programmes, has called for a renewed focus on solutions that assess the human factor and are proven to change high risk driver behaviours.

This follows the recent announcement by the Department for Transport that there were 1,793 reported road deaths in 2017, an increase of one compared to 2016, and the highest annual total since 2011.

Richard Hill, Managing Director commented, “Despite massive investment in technological solutions, the road casualty statistics remain stagnant. Technology clearly has an important role to play in monitoring driver behaviour and improving safety, but to driver behaviour for the long term we recommend that fleets assess driver behaviour by using a proven system such as DriverMetrics, followed by targeted coaching of drivers.”