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Eco driving
Dr Julie Gandolfi

The False Choice Between Eco-driving and Driver Risk Management

The past decade has seen a significant focus on “eco-driving” as companies strive to reduce carbon emissions and cut fuel costs despite relentless increases in fuel prices. These are certainly worthy aims, and there is no doubt companies are reaping benefits from implementing eco-driving training programmes. Very often, though, such programmes are positioned as separate […]

DriverMetrics and Modal Training
Mawuli Ladzekpo

DriverMetrics’ Driver Safety Programme Selected by UK’s 1st Multimodal Logistics Training Centre

Today at DriverMetrics we’re delighted to announce our partnership with Modal Training, the first organisation in the UK to offer integrated, multimodal logistics training. The unique partnership utilises our Driver Risk Index assessment, enabling Modal Training to help businesses analyse the profile of their drivers and their behaviour using software to identify areas to make […]

Dr Lisa Dorn

Fleet Risk Management – “The Science of Safety ” Part 1

Research shows that “risky driving behaviour” is not a single dimension, it is more complex than that.  Over the last 25 years, researchers have worked to find ways to measure the complex range of factors that contribute to the risks of driving from a human factors perspective. The ultimate purpose is to provide drivers with […]

Dr Lisa Dorn

A Behavioural Safety Approach to Fleet Risk Management for Bus Companies

A major research programme undertaken by Academic Traffic Psychologists at Cranfield University led to the development of a personality-based emotional assessment of bus driver behaviour called the Bus Driver Risk Index™. The Bus Driver Risk Index™ is used by a number of bus companies in the UK and overseas to assess and identify high risk […]

Dr Lisa Dorn

How to Reduce Driver Risk Using Behaviour Change Workshops

Once your drivers have undertaken a behavioural risk assessment such as the Driver Risk Index™, the next step in the risk management process is to implement an appropriate intervention in order to mitigate the risks identified. The use of driver workshops for up to 16 drivers is a popular option for many organisations, along with […]

Dr Lisa Dorn

5 High Risk Driver Behaviours that Contribute to Work Related Crashes

A large body of research demonstrates that the main contributor to work related road traffic crashes is the behaviour of individual drivers. That’s why an essential first step in any programme to reduce crashes is to understand the specific behaviours that place drivers at risk. Based on research conducted by the Driving Research Group at […]

Dr Lisa Dorn

Free Ebook: How to Implement a Behaviour Based Driver Safety Programme

If you are a regular reader of our blog, you will know that there is a large academic literature of empirical evidence demonstrating that the main contributor to crashes is the driver – with human factors contributing to over 90% of incidents. Therefore, understanding driver behaviour and how to influence what drivers  is therefore a key component […]

Dr Lisa Dorn

Learn How to Influence Driver Behaviour, 11-13th February 2014

If you are planning on implementing a behaviour based driver safety programme in 2014, you or your colleagues may be interested in attending our forthcoming short course: Driver Risk Index Workshop™: Implementing a Behaviour Based Driver Safety Programme, at Cranfield University, on 11-13th February 2014. Led by Course Director, Dr Lisa Dorn, this 3 day course […]

Dr Lisa Dorn

3 Ways that Driver Coaching Differs from Driver Training

DriverMetrics® advocates a driver coaching approach to address driver behaviour and thereby reduce collision risk. The best way to understand what driver coaching entails, is to compare it to traditional driver training approaches.  So, here are 3 ways in which driver coaching differs from driver training. 1) A Focus on Driver Behaviour not Skill Acquisition Research consistently shows that driver behaviour contributes to over […]

Dr Lisa Dorn

3 Key Questions to Help Reduce Driver Collisions

If you have been reading our blog for a while, you will know that there is a large academic literature of empirical evidence demonstrating that the main contributor to crashes is the driver – with high risk driver behaviours contributing to over 90% of incidents. The implication is clear  – in order to reduce the […]

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